Communication project

WHEN: 2015 - 2018

WHERE: Milan, Italy

COMMUNICATION 
MANAGING OF THE PROJECT
PERSONAL MENAGEMENT 

A project to sensitize the population on the topic of dysphagia

Interviews, press releases and television services, accompanied by a parallel project, in hospital, of information on symptoms of swallowing disorder and management methods

Download Press Release

“Discussing Dysphagia Together”

A project for Clinical Center NEMO (NEuroMuscolar Omnicentre), a highly specialized multidisciplinary center of excellence, designed to respond to the needs of those suffering from neuromuscular diseases such as Amyotrophic Lateral Sclerosis (ALS), spinal muscular atrophy (SMA) and muscular dystrophies. The project was launched in 2015 to raise public awareness of a little known, yet widespread disorder – dysphagia.

The project was introduced with the launch of the video #AggiungiUnPostoATavola (#Add a Place at the Table) – featuring recipes for eating well, created in the kitchens of Niguarda hospital in Milan by two well-known chefs, Roberto Di Pinto and Misha Sukyas, followed by essential medical content capsules to promote knowledge of dysphagia.

#AggiungiUnPostoATavola – Grandi chef e ricette per mangiare bene
Video Credits: Roberto Muratore e Dario Piombo

Dysphagia is a dysfunction of the digestive system that results in difficulty, perceived or medically detected, in swallowing food and liquids. Not precisely a disease, but more a symptom of other diseases. 70% of those affected by neurological diseases suffer from it, and almost all those with neuromuscular diseases.

Dysphagia accompanies numerous pathologies and can be acute or chronic, requiring internal medicine or surgery, affecting both adults and children: childhood stroke and cerebral palsy, Alzheimer’s, Parkinson’s, oropharyngeal cancer, Amyotrophic Lateral Sclerosis (ALS) and Spinal Muscular Atrophy (SMA), to name a few.

Identità Golose talks about the NeMO Clinical Center in this article.

 

 

In collaboration with the blogger A Gypsy in the Kitchen some special recipes have been created.

A Gypsy in the Kitchen blogger in the kitchen with Matilde. Find out more.

 

Photo Credits: Gipsy Jungle

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